[DCRM-L] Treatment of advertisements

[Erin Blake]

I like the idea of cataloging advertisements separately -- and if my institution's mission was focused on the history of advertising, or of machine-press printing, I'd probably advocate doing that. Meanwhile, I'll settle for noting  their presence and a caption title, to make it keyword searchable. But even that is a hard sell up the management chain.

Then, as my volunteer retirement project, I'd come back and make separate records for the advertisements. And for illustrations. And for endleaves. And for bindings. And for distinct decorative tool marks on bindings…….

Erin.

________

Erin C. Blake, Ph.D.  |  Head of Collection Information Services  |  Folger Shakespeare Library  |  201 E. Capitol St. SE, Washington, DC, 20003  |  eblake at folger.edu<mailto:eblake at folger.edu>  |  office tel. +1 202-675-0323<tel:%2B1%20202-675-0323>  |  fax +1 202-675-0328<tel:%2B1%20202-675-0328>  |  www.folger.edu<http://www.folger.edu/>


From: dcrm-l-bounces at lib.byu.edu [mailto:dcrm-l-bounces at lib.byu.edu] On Behalf Of JOHN LANCASTER
Sent: Friday, June 30, 2017 8:28 PM
To: DCRM Revision List
Subject: Re: [DCRM-L] Treatment of advertisements

I suspect the "also" applies to the qualification "in publishers' covers".

I'm strongly inclined to treat separable advertisements as manifestations of separate works, using a 501 note, and catalogue them separately - especially when (as is not infrequently the case) they have a different printer's imprint, or a date (often month as well as year) that varies, from that of the main manifestation in the volume.  Few of these will have survived independently, but sometimes the same printing of ads will turn up in copies of manifestations of different works, or different manifestations of the same work.

Just another area where OCLC's master record approach creates real issues for those interested in printing/publishing matters.

John Lancaster


On 2017 Jun 30, at 17:07, Noble, Richard <richard_noble at brown.edu<mailto:richard_noble at brown.edu>> wrote:


The example cited is a "machine-press" book (Lee & Shepard was established in 1862), noted in response because "also applies to machine-press books" would seem to imply that this is not such a book.
Anyway, advertisements will almost always (a little whimper of an "almost", that) be found, often in multiple forms, in multiples of copies; and it is especially in machine-press books that non-integral advertisements may be regarded as evidence of conditions of issue that ought not to be overlooked in manifestation-level description.

I'm in favor of the quasi-copy-level--call it "sub-manifestation"?--note (500 with $5) that accounts for such evidence, since 590s are now invisible outside institutional databases, a survey of which is seldom practicable or economically defensible in the course of cataloging that might otherwise benefit from the information--that is, make for a better informed account of the copy-in-hand, advertisements and all.

RICHARD NOBLE :: RARE MATERIALS CATALOGUER :: JOHN HAY LIBRARY
BROWN UNIVERSITY  ::  PROVIDENCE, R.I. 02912  ::  401-863-1187
<Richard_Noble at Br<mailto:RICHARD_NOBLE at BROWN.EDU>own.edu<http://own.edu/>>

On Fri, Jun 30, 2017 at 4:14 PM, Deborah J. Leslie <DJLeslie at folger.edu<mailto:DJLeslie at folger.edu>> wrote:
Situation: Tendency to include advertisement leaves in physical description instead of copy note

DCRM(B) 5B5.2 makes it clear that for pages containing only advertisements, the default is to treat them as copy-specific unless there is definitive evidence that they were printed as part of the publication text block. Evidence is provided by: integral nature of the adverts to gatherings of text, continuous paging, continuous signatures, or a catchword connecting the adverts to the text. (The last condition will be added to DCRM(B) the next time it is updated.)

For example:

300   ǂa 245, [1] p. <…>
590   ǂa UW-Madison copy: [6] pages of publisher's advertisements at end with caption "List of books recently published by Lee & Shepard."
655 7 ǂa Publishers' advertisements. ǂ2 rbgenr ǂ5 WU


This stricture also applies to machine-press books in publishers' covers. I'm not sure about 20th-century practices, but in the 19th century, advertisements were added to text blocks at the binding stage. An excellent illustration of varying adverts can be found by comparing the several digitized copies of An American girl abroad (1872) available from Hathi Trust: https://catalog.hathitrust.org/Record/005777308.

Deborah J. Leslie, MA, MLS | Senior Cataloger, Folger Shakespeare Library | djleslie at folger.edu<mailto:djleslie at folger.edu> | 201 East Capitol Street, S.E. | Washington, DC 20003 | 202.675-0369<tel:(202)%20675-0369> | orcid.org<http://orcid.org/> 0000-0001-5848-5467



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